OUR STORY
Based in the heart of New York, our mission is to provide ultra-stylish footwear, without the designer price tag. We’re also determined that our shoes last a lifetime. That’s why they’re crafted with care and precision using premium materials and based on timeless designs.
WE TAKE SHOES ONE STEP FURTHER FROM JUST STYLE AND COMFORT
You love wearing shoes that look good on your clothes and feel great on your feet with every step. But beyond those two basic expectations, we are taking the experience of wearing Jotoni shoes to a whole new level. We want shoes to give you the intangible feeling of transforming into an accomplished person every time you wear them. Because footwear, aside from being a daily essential, should be one of your many means of showcasing your exquisite taste for the finer things in life. The Jotoni brand is built around the idea of luxury and premium quality shoes brought to you at a reasonable price.
WE DESIGN SHOES BUILT FOR CONFIDENCE
They say you are the clothes you put on your back. And we can say the same for the shoes you wear on your feet. Style is a form of self expression and we want to be your companion in telling the world who you are without ever speaking a word. Our shoes are designed to complement your choice of clothing while having their own scene under the spotlight. We designed every piece of footwear with confidence that they will give you the boost you need to feel great about yourself and what you can do.
CRAFTED TO BE WITH YOU EVERY STEP OF THE WAY
The Jotoni collection is crafted to showcase the indisputable evidence of the shoemaker’s master. Each piece is made to be worn for years. Our mission is to be a significant part of your story towards your definition of success. Whether it be your fitness goal or entrepreneurial goal, the Jotoni brand desires to be with you every step of the way.
WE LOVE FOOTWEAR THAT GOES BEYOND STYLE
Premium Nappa Calfskin Leather and Nubuck Suede materials make up most of the collection. Each pair of Jotoni New York shoes is designed with your experience in mind. We love to make you feel better about yourself and we do that through the quality of the materials we used to craft your next favorite set of footwear.
THE LUXURY YOU CAN AFFORD
Designer shoes are often absurd with pricing. Here at Jotoni, we bring you New York born luxury shoes at reasonable prices. With this mission in mind, we are creating an experience our clients will love. The captivating balance of comfort, style, and affordability is what we bring with every pair of Jotoni shoes. At the end of every interaction, we want you to feel that rush of euphoria in owning an exquisite pair of leather shoes that will be the ideal footwear to go with your newly bought set of clothes. But this time, minus the dreadful feeling of never wanting to open your credit card statement. We love shoes the way we love the idea that they will take us to places. Own your very first pair of Jotoni and feel extra the moment you put them on.